Magic Software
Magic SmartUX

Modernize legacy enterprise apps. Deliver mobile-first experiences faster.

Magic SmartUX, acquired through PowWow and now part of Magic Software, gives business and IT teams a practical way to simplify complex systems and extend them to secure, role-based apps across mobile, web, and desktop.

Omni-Channel

iOS, Android, Windows, HTML5

Low-Code

Accelerated UX modernization

Enterprise

Built-in governance and security

Why SmartUX

A proven platform for mobilizing and modernizing core enterprise workflows

SmartUX originated at PowWow as a rapid platform for modernizing legacy applications. Since joining Magic Software, it has become part of a broader modernization and integration strategy that helps organizations move faster without replacing every system of record.

  • Transform legacy interfaces into task-focused mobile and web experiences
  • Connect to packaged, cloud, and custom systems with or without APIs
  • Design secure user journeys with identity, access, and policy controls

From acquisition to platform value

Magic Software

SmartUX strengthens Magic's enterprise portfolio by making it easier to modernize front-end experience while preserving existing business logic.

SmartUX capabilities built for real enterprise constraints

Teams do not need another disconnected app layer. They need a platform that modernizes the user experience while respecting system complexity, governance requirements, and operational scale.

Legacy Modernization

Convert complex screens and outdated processes into guided, intuitive experiences that improve adoption and execution speed.

Rapid App Delivery

Use low-code design workflows to prototype, iterate, and launch enterprise apps quickly with shared governance.

Connect to Anything

Integrate with enterprise systems, cloud services, custom APIs, and workflows to orchestrate complete user journeys.

Built-In Enterprise Security

Apply authentication, identity-aware access, and policy controls at design time to support secure rollout at scale.

Omni-Channel UX

Deliver a consistent experience across desktop, tablet, and mobile so teams can execute critical tasks anywhere.

Business + IT Collaboration

Enable business teams to contribute to app design while IT enforces standards, architecture, and lifecycle control.

SmartUX Studio + AI

Ship modern enterprise apps faster, with less risk and less rework

SmartUX Studio combines low-code execution and AI assistance to compress build cycles, reduce implementation drag, and help teams move from concept to validated workflow quickly.

What You Get

  • Launch mobile workflows without replacing core systems
  • Ticket tracker demo: list + create/edit screens
  • Ionic-based, cross-platform delivery
  • Automated npm setup for faster starts

AI Output

  • Prompt to working app scaffold
  • Auto-generated ticket data model
  • Screen models + mock data previews
  • Context-aware suggestions
  • Targeted code updates from selection

Delivery Workflow

  • Visual file structure management
  • Pages tab for component navigation
  • Models tab for data visibility
  • Mock data editor for quick testing
  • Real-time preview of changes
  • Drag-and-drop UI iteration

AI Touchpoints

  • Create apps from scratch
  • Add and update event handlers
  • Detect and fix build errors
  • Ask for project-level guidance
  • Get suggestions based on selected elements
  • Performance varies by system load

Common Deployment Scenarios

Where organizations apply SmartUX for measurable business impact

SmartUX is especially effective in environments where teams need to simplify complex enterprise interactions and move critical work to the edge without compromising governance.

West Coast ReductionSuccess Story

West Coast Reduction modernized driver operations with SmartUX + xpi

West Coast Reduction selected Magic to modernize a legacy field app while preserving JD Edwards business processes. The combined SmartUX and xpi approach reduced risk, improved usability, and accelerated operational execution for mission-critical driver workflows.

200

Specialized Vehicles

150

Drivers Enabled

20+

Enhancements Delivered

Implementation Highlights

  • Replaced unsupported Oracle-based legacy mobile technology with a secure, supported platform
  • Unified multiple driver workflows into one guided app for routes, pickups, and documentation
  • Enabled stronger field responsiveness with push notifications and streamlined updates
  • Expanded from an initial scope to more than 20 delivered enhancements
Read the full West Coast Reduction case study

Ready to modernize legacy workflows with SmartUX?

Bring your current systems, user challenges, and roadmap priorities. We will help you define a practical rollout for secure, modern enterprise experiences.